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ElevenLabs strike deals with celebs to create AI audio

ElevenLabs signs major creator partnerships to expand AI audio catalog

Key Insights

ElevenLabs has signed agreements with multiple celebrities to produce AI-generated audio, expanding its licensed voice catalog and strengthening its commercial partnerships.

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ElevenLabs grows its AI voice catalog through celebrity partnerships

The company is formalizing relationships to build a larger, rights-cleared audio model portfolio.

What the deals include

  • Voice licensing agreements with public figures.
  • New AI-generated audio assets for creators and advertisers.
  • Improved guardrails for rights and attribution.

Why this matters


  • Moves AI audio toward fully licensed, above-board ecosystems.

  • Expands high-quality inputs for training multimodal models.

  • Demonstrates a shift from synthetic voice controversy to professionalized partnerships.

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