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Google's Gemini AI: Energy Use Under the Microscope

Google shares how much energy is used for new Gemini AI prompts

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Google reveals that a single Gemini AI text prompt consumes energy equivalent to less than nine seconds of TV viewing and uses about five drops of water. The report calls for industry-wide standards to measure AI's environmental impact.

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In a move towards transparency, Google has disclosed the environmental footprint of its Gemini AI assistant. According to the company, each text query processed by Gemini consumes energy comparable to watching less than nine seconds of television and utilizes approximately five drops of water. While the report provides a detailed methodology for tracking real-world electricity and water usage associated with deploying AI at scale, it notably excludes data related to more intensive tasks like video or image generation. Google emphasizes the necessity for industry-wide standards in measuring AI's environmental effects, highlighting the growing concern over the power demands and climate impact of expanding AI and data center usage. This analysis is part of Google's broader effort to account for and minimize environmental impacts while supporting responsible AI growth.

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